As part of its digitalization efforts, the insurance industry has been investing heavily for years now in areas like social media, 24/7 availability, online presence, and personalization to counteract decreasing acceptance and interchangeability of insurance products, as well as declining customer loyalty. In addition to the strictly technological challenges, topics such as an improved customer journey to increase customer satisfaction and standardized, optimized processes for cutting costs while simultaneously increasing speed are a particular focus. Process management is seen as an effective tool for giving customers personalized, individual experiences.
In the whitepaper, we show you how process mining as a business process management tool can support this industry in particular.
Dr. Andreas Kronz
Expert BPM Professional Services
© 2023 Scheer GmbH
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